How Japan Puts Dragon Ball and Hello Kitty in Your Snacks

Today’s Random Four
Every morning we pull a handful of items from our store completely at random — and today, these four surfaced. Use code D26100599R at checkout for an extra 15% off any of them, stacked on top of the sale prices already running. With today’s markdowns, that’s up to 30% off. Good for 3 days. New picks drop every morning, so check back — you never know what’ll turn up.

Japan’s candy toy tradition turns everyday snack packaging into a reason to collect. Today’s four picks span that tradition — from Furuta’s chocolate egg figures to wafer sticker cards — covering franchises that range from Sanrio icons to shonen anime staples.

Hello Kitty Heisei Gal Choco Egg Mini Figure (Furuta)

This miniature figure is part of Furuta’s Choco Egg series, presenting Hello Kitty styled for a Heisei Gal collaboration theme. Furuta has been producing small collectible figures packaged with chocolate eggs in Japan since the 1990s, and the Choco Egg line has covered a broad range of licensed characters over its run.

Kamen Rider Rising Ixa Ganbarizing Card (GG2-027)

This 2022 Bandai card features Kamen Rider Rising Ixa from the Kamen Rider Kiva series and carries an R rarity designation within the Ganbarizing arcade card game. Kamen Rider is a tokusatsu superhero franchise created by Shotaro Ishinomori that has aired on Japanese television continuously since 1971.

Son Goku Super Saiyan 3 Dragon Ball Wafer Sticker

Numbered 11-28 with a GR+ rarity, this sticker card depicts Son Goku in Super Saiyan 3 form and originated as an insert in a Dragon Ball wafer package. Dragon Ball, created by Akira Toriyama and first serialized in Weekly Shonen Jump in 1984, introduced the Super Saiyan transformation that has since become a defining image of the franchise worldwide.

Yuga Aoyama My Hero Academia Wafer Sticker

This SR-rarity wafer sticker (MHA4-05) features Yuga Aoyama, a student character from the My Hero Academia series. My Hero Academia, created by Kohei Horikoshi and serialized since 2014, follows students training to become professional heroes in a world where superpowers are commonplace.

About This Collection

Candy toys and wafer cards are a format Japan has refined over decades — small collectibles paired with an everyday snack, built around characters readers and viewers already love. These four pieces show how that tradition runs from long-established franchises like Hello Kitty and Dragon Ball through to newer series still producing collectibles today. More items from these and other franchises are available in the shop.