Anna from Frozen 2 as a Tsum Tsum Mascot Key Chain
Anna and the Frozen 2 Story
Anna is one of the two central protagonists of Walt Disney Animation Studios’ Frozen franchise. In the original Frozen (2013), she is a princess of the kingdom of Arendelle — recognizable by her auburn hair, blue eyes, and characteristic freckles — and that film became a cultural phenomenon, setting records as the highest-grossing animated film at the time of its release. Its direct sequel, Frozen 2, arrived in November 2019, sending Anna and her sister Elsa on a new adventure into an enchanted forest beyond Arendelle’s borders. Frozen 2 went on to earn approximately $1.4 billion worldwide, placing it among the all-time top-grossing animated films.
This Tsum Tsum figure renders Anna in a compact, chibi-style form: rounded face, brown hair, pink cheeks, and simplified oval eyes with a few small lashes — the visual shorthand that defines the Tsum Tsum aesthetic. The figure appears to be made from a soft PVC or vinyl-type material and is fitted with a silver eyelet and ball chain, making it usable as a key chain or bag charm.
The Tsum Tsum Line and Where It Came From
The Tsum Tsum name comes from a Japanese phrase meaning “to stack.” Disney Store Japan launched the line in 2013, starting with plush figures designed with flat bases so they could be stacked on top of one another — the name described the product exactly. From that starting point, the format expanded into figures, mascots, capsule toys, and food-toy releases across a wide range of Disney characters. Anna and Elsa were among the earliest characters in the lineup and have remained part of it ever since.
When Frozen 2 launched in late 2019, a new wave of Japanese merchandise accompanied it, including updated Tsum Tsum items reflecting the sequel’s designs. This Anna key chain is consistent with that 2019–2020 release window. The specific manufacturer is not confirmed from the available information alone — companies such as Takara Tomy Arts and Bandai are well-known licensees in Japan’s capsule-toy and food-toy space, and Disney Store Japan also produced Tsum Tsum mascots directly, but any licensed maker could be the source here.
What Makes Japanese-Market Tsum Tsum Items a Draw for International Fans
Japan’s mascot key chain culture has produced generations of compact figures that rarely reach international retail in the same form. Ball-chain mini-figures circulate through capsule-toy machines, candy-bundled food toys, Disney Store shelves, and theme park shops — often with regional specifications that differ from anything sold abroad. The Tsum Tsum line gained additional visibility outside Japan through the LINE: Disney Tsum Tsum mobile game, which launched globally in 2014, broadening awareness of the format well beyond its original audience.
The Frozen franchise carries one of the broadest recognition footprints of any Disney property, and Anna is among its most beloved characters internationally. That combination — a universally known character, a Japan-originated collectible format, and the distinctly expressive kawaii aesthetic — makes this kind of item a consistent draw for Disney collectors and Tsum Tsum enthusiasts who cannot easily access Japanese-market releases through local channels.
Boxed and cushioned for the trip from Japan
$11.95
Ships internationally • More photos on the eBay listing
