Japanese Collectibles Pepsi Japan’s V for Vendetta BE@RBRICK, Explained
A Medicom Toy BE@RBRICK 70% keychain figure featuring V's Guy Fawkes mask, made for a Pepsi NEX campaign in Japan and never sold abroad.
Japanese Collectibles 
Japanese Collectibles Why England’s Flag Ended Up on a Japanese Coca-Cola Keychain
A Coca-Cola Japan campaign keychain from 2006, shaped like a casino chip and featuring England's St. George's Cross with official FIFA World Cup branding.
Japanese Collectibles Côte d’Ivoire’s World Cup Debut on a Coca-Cola Keychain
This Coca-Cola casino chip keychain was made for Japan's 2006 FIFA World Cup campaign, honoring Côte d'Ivoire's historic first-ever tournament appearance.
Japanese Collectibles Your Guide to Japan’s Le Creuset Novelty Magnets
Discover how DyDo Drink partnered with Le Creuset Japan to create a black Cocotte Every miniature magnet, a Japanese promotional novelty never sold at retail.
Japanese Collectibles The Story Behind Sougo Okita’s Gintama Sofvicchu Figure
This soft-vinyl chibi figure of Sougo Okita from Gintama comes from Ichiban Kuji, Japan's lottery prize program run by Banpresto for convenience stores.
Japanese Collectibles When Pepsi Japan Turned Adidas Shoes Into Tiny Collectibles
Japan's Pepsi meets adidas promo turned the Stabil IV handball shoe into a tiny bottle cap figure, sold exclusively through Japanese stores around 2000.
Japanese Collectibles Meet Puka, Japan’s Snow Fairy Bird in Sofubi Form
Puka Pottery's Shimaenaga sofubi figure brings Hokkaido's beloved snow fairy bird to life as a rounded, minimalist vinyl toy from Japan's indie art toy scene.
Japanese Collectibles The Greek War God Hidden in Japan’s Choco Egg
Furuta's Choco Egg Saikyo-O Zukan Vol.3 features a semi-transparent green Ares figure — a food toy at the crossroads of Greek myth and Japanese collectibles.
Japanese Collectibles Shodai Daishogun and the World of SD Sengokuden
A 1992 Banpresto metal token depicting Shodai Daishogun from SD Sengokuden, the samurai-armored Gundam spin-off series sold exclusively in Japan.
Japanese Collectibles Red XIII and the Coca-Cola Cards of Japan’s FFVII Era
Clear plastic Final Fantasy Art Museum promo card featuring Red XIII from FFVII, issued through a Japan-exclusive Coca-Cola campaign before 2003.